Google Club

Sunday, November 27, 2005

Let's Begin with Google Analytics

Google Analytics shows you how people found your site, how they explored it, and how you can enhance the visitor experience. Improve your website return on investment, increase conversions, and make more money on the web.

With over 80 reports, your free Google Analytics account will track visitors through your site, and will keep track of the performance of your marketing campaigns - whether they're AdWords campaigns, email campaigns, or any other advertising program. With this information, you'll know which keywords are really working, which ad text is the most effective, and where your visitors are dropping off during the conversion process. Don't be fooled by the fact that this functionality is available to you for free - Google Analytics is a full-featured, powerful analytics package.

AdWords advertisers can find all of these benefits from within their AdWords account - Google Analytics has been fully integrated with AdWords. All of your reports and settings are available from the Analytics tab.

To get started with Google Analytics, simply visit www.google.com/analytics or click the Analytics tab in your AdWords account. You'll be guided through a simple sign-up process, that will require the addition of a code snippet. Once that's done, you'll start gathering data immediately, on track for improved ROI!

Bad News about Google Analytics:
We received an email for Google Analytics Team saying:
Hello Google Analytics User,

This is a quick update to address some issues you may be seeing
in your Google Analytics account and what we're doing to respond.

First, due to extremely high demand, we've temporarily limited
the number of new signups as we increase capacity. This allows
us to focus on our primary objective--to provide a great user
experience for our existing users.

Next, here is current information on the most common questions
we're receiving:

1. The 'Check Status' button is being reworked to check for
properly installed tracking code. This should be fixed by the
end of November.

2. The '+Add Profile' link has been temporarily removed until
we increase capacity. We'll alert all current users when the
feature is restored.

3. While we increase capacity, you may see longer than normal
delays in data showing up in your reports. All data continues
to be collected and no data has been lost.

For additional help with your Google Analytics account, we
encourage you to browse or search our online Help Center at
http://www.google.com/support/analytics?hl=en.

Thanks for your patience as we improve Google Analytics and add
resources to ensure a high-quality service.

Sincerely,

The Google Analytics Team

Well ... Hope they are going to fix it soon. One more thing, Google Analytics is NOT accepting new accounts at the moment so please go to the
signup page and be listed.

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